Fixed fee · 2 to 3 weeks

GTM and Sales Audit for B2B companies

A fixed-fee review of your go-to-market and sales engine that shows exactly what’s holding growth back, and what to fix first.

Book a discovery call

Your three-week audit

Week 1 · Discovery

Data, CRM and materials review

Week 2 · Diagnose

Team interviews and analysis

Week 3 · Plan

Your prioritised 90-day plan

What’s included

  • Ideal customer profile and segment review
  • Messaging and value proposition assessment
  • Pipeline health, conversion rates and forecast accuracy
  • Sales process and tools review
  • Team structure, roles and capability
  • A prioritised 90-day action plan, presented to your leadership team

Who it’s for

  • Founders still leading sales who want an outside view
  • Companies whose pipeline has stalled or become unpredictable
  • Leadership teams preparing to hire their first sales leader
  • Businesses about to raise and needing a credible revenue plan

How it works

  1. Week 1

    Discovery

    Kick-off, data review and access to your CRM and sales materials.

  2. Week 2

    Diagnose

    Interviews with your team and, where useful, customers. Analysis of what’s working and what isn’t.

  3. Week 3

    Plan

    A clear written plan and a working session to agree priorities and owners.

What you can expect

Know exactly what to fix first.

In three weeks you move from guesswork to a clear, agreed plan.

A clear diagnosis

Understand what’s working, what isn’t and why, backed by your own data and team insight.

A prioritised 90-day plan

The few changes that will move revenue most, in the order to tackle them.

An aligned leadership team

Agreed priorities, owners and measures, so the plan actually gets done.

Why The Fractional Revenue Group

  • Senior, hands-on experience

    Nearly a decade leading commercial growth at LEAP Legal Software, InfoTrack in Australia and the US, and PEXA.

  • Complex-market specialists

    Deep experience selling into legal, property, financial services, government and education.

  • Experience at every stage of growth

    Experience scaling B2B businesses to $1M, $10M or $100M, whatever your goals are.

About Amelia →
Amelia was instrumental in creating our go-to-market, building our processes and enabling us to launch 8 months quicker than we thought on a new project. The value Amelia brought with her expertise is immeasurable. Already booked in for our annual review.
M MatthewBrisbane

Frequently asked questions

How long does a sales audit take?

A sales audit takes two to three weeks from kick-off to final presentation, with about three hours of your time across that period.

What do I get at the end of the audit?

You get a written report and a prioritised 90-day action plan, presented to your leadership team in a working session.

What happens after the audit?

Many clients continue with a fractional retainer to put the plan into action, but there’s no obligation.

Let’s talk about your growth.

Book a discovery call